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Radio XL is the first 24 hour Asian Radio Station to broadcast in the main West Midlands conurbation. Its potential audience is excess of 250,000 adults in the demographic 15+ age group. Its key presenters are already household names and very experienced broadcasters. Programmes are designed to reach all sections of the community by using Hindi and English languages. Other specialist programmes are being broadcast in minority ethnic languages of Urdu, Gujarati, Punjabi, Bengali and others. It broadcasts live from UK.Located on the main A34 route out of Birmingham City Centre, Radio XL is easily accessible to its target audience. The station is housed in a modern complex with "state-of-art" computerised broadcasting equipment. |
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